The real due-diligence checklist — from someone who's bought one outright and would do parts of it differently. Anya bought Collective Ladies Salon outright in November 2024, and this is the checklist behind that deal, built from what she'd check more closely a second time.
Four sections: financials (what to actually ask for, not just a summary P&L), staff and the client book you're really buying, lease/licensing/equipment, and the brand, goodwill, and handover that decide what survives the transition.
A Salon Growth guide from Anya Johnson.
Instant digital download (PDF). By Anya Johnson.
Work through it at your own pace.
Ready for more than the book can give you?
Follow along at SalonGrowth.me and on Instagram — @thesalongrowth and @theanyajohnson.
And when you want real accountability, not just a plan on paper, book your 1:1 call with Anya and take this to the next stage.
— The two-question filter for choosing what's actually worth building in it.
— Turn your windows into an actual weekly plan, with the scripts to protect them when someone tries to take them back.